Senior Ecommerce Product Development Executive - Emirates Airline (طيران الامارات) - Dubai

Job Outline:

• Source and collate assets (e.g. images, travel related content) for various channels e.g. newsletters, web and mobile, while ensuring compliance with Corporate Communications (CC) guidelines according to timelines agreed internally.
  

• Liaise with internal departments including dnata’s Corporate Communications team, to ensure the product strategy and content calendar are activated and that the agreed initiatives are implemented correctly and according to the annual marketing calendar.
  

• Supply day-to-day source content for CC to feed into the content administrator via the Content Management System. Ensure the alignment of online with offline activities, merchandising and other collateral that has been approved by ecommerce leads and heads, and Corporate Communications.
  

• Contribute to the digital strategy planning and ensure all product and marketing messages, events and activities are communicated to the Digital Communications Unit for Search Engine Optimization, Pay Per Click and Display Campaign Management. Work with the Digital Communications Team to review the Media model (i.e. advertising and monetizing traffic), etc. as directed by the business and Corporate Communications.
  

• Track customer preferences, behavior and feedback to constantly improve content channels and to achieve targeted online metrics and provide relevant recommendations to the E-Commerce Manager.
  

• Manage the online channels on a day to day basis by actively monitoring the traffic, customer feedback, performance and all business defined KPIs. Generate relevant reports to influence stakeholders by giving insight to the consumer and website trends and providing recommendations for enhancements.
  

• Research developments and trends on competitor sites, social networks and identify valuable features and content in order to enhance the online channel content and customer experience.
  

Qualifications & Experience

Commercial/Sales.Other : 3+ Years

Degree or Honours (12+3 or equivalent):

Preferably in Marketing/Advertising or a related subject. Experience having worked in an online B2C environment, preferably in the travel domain. Knowledge/skills: Knowledge of social networking, preferably having actively engaged in blogging. Knowledge of direct consumer communication and the customer service experience required. Experience in online marketing, Search Engine Marketing (SEM) and Search Engine Optimization (SEO) is preferred. Knowledge of travel/community portals is preferable.

Salary and Benefits

At dnata, our style of delighting customers is unique. That’s why we attract the best people in the industry – people who can apply imagination to their work. We are growing quickly – and we are looking for people to join our global family of 20,000 employees. As one of the largest air services providers in the world, our services on the ground keep the world in the air. You’ll find dnata in 38 countries offering customers our expertise in ground handling, cargo, travel, and flight catering. We believe in the power of our people – and we’re always on the look-out for potential stars to help us deliver the promises our customers make. Be a part of our success story. If you want to join us, please visit emirates.com/careers to apply.

We offer an attractive tax-free salary, paid in Dirhams, the local currency of the UAE. The Dirham is linked to the Special Drawing Right of the International Monetary Fund. It has been held constant against the US dollar since the end of 1980 at a mid-rate of approximately US$1= Dh3.66. Besides travel benefits normally associated with an airline, more information on employee benefits is available within the ‘Working Here’ section of this site. By viewing the ‘Dubai Lifestyle’ section in the site you can also consider the benefits of Dubai as a location to live and work in.

Job Category

:

Commercial

Primary Location

:

United Arab Emirates-Dubai

Job Posting

:

31-Jul-16, 3:50:31 PM

Closing Date

:

30-Aug-16, 11:59:00 PM